Feel a greater bond and closeness towards it. 5. New formats, new audiences We will also be able to reach new users and profiles who want to access our information to find out and learn about the topics that we expose, but without having to spend a lot of time reading long posts. 6. Increase engagement and CTR By attracting a new audience, you will also be able to generate more engagement within the different social networks.
What's more, if there is content that is transmitted much faster and more efficiently by these, it is precisely the visual one, which is shared, retweeted and commented buy email database on massively on social networks every day. This means greater trust and loyalty of users with your brand, who not only participate in it and comment on it, but also have a higher level of commitment and trust towards it. 7. Conquest of the smartphone It will also be much easier to engage.
Audiences that are present on mobile devices because visual content is much easier to view and share on mobile. 8. They improve sales Finally, attracting more traffic on our website means greater profitability. And it is that if the visits increase, so do the sales, the diffusion and the knowledge of your brand. 4. Some tools that will be useful for creating visual content Companies linked to graphic design will be able to benefit from the great advantages of using programs such as InDesign or Photoshop.